Ultra-expert: Telemarketing

Summary

Freelance / Interim: Ultra-expert B2B IT & Telecoms Product or Service Telemarketing for Technology Start-ups, Scale-ups or SMEs - Exclusively Hands-on or Operational to Strategic

In the UK’s top 5 % of Telemarketers:

• as unlike most, telemarketing is my long-term career - my eyesight being on the legal limit to drive

• as such I have the commercial sensibilities and personal attributes of senior enterprise salespeople

Over 8 years as an Interim Telemarketer, I have iteratively developed a proven:

• process - to quickly but thoroughly understand and assimilate the sales essentials of any business

• methodology - 'intelligent' cold calling

• structured approach - to prospect management, that influences, generates momentum and closes 

- which is more likely to deliver near immediate results, with the minimum of client input

Assignments:

• from 1 to 5 days per week or project based

• ideally from my offices - but willing to live away or (locally) work on site

Telemarketing Expertise:

• Empiric Trials - proof of concept, viability studies

• Strategy - approach re-design, strategy to implementation, all processes, piloting and enhancement

• Operational - audits, supervision, training manuals, recruitment, training, coaching

• Retainers - new team nursery-care, monthly audits, continued innovation

• Hands-on - optimized B2B 'intelligent' cold calling and closing

Prospect Pipeline Management - lead / demand generation and growth, tele-nurturing, momentum      

CRM tools - specify, design, bespoke, populate, pilot, enhance, train and support

• Event RoI Maximization - pre / post event strategies, organization, delegate maximization, follow-up

Detailed 360º Call / Appointment Feedback - to augment / evolve a product and marketing proposition

Project Conclusions - in-depth, analytical and strategic; from comprehensive daily call or CRM metrics

Products / Services:

Cloud - NetSuite ERP, HR HCM software, hosted desktop

IT - CRM, E-commerce, ERP - SAP B 1, SYSPRO, IT security

Telecoms - VoIP, hosted telephony

Fleet Tracking - telematics, real-time and event triggered cameras

Consultancy / Project Management - to £400,000 project spend

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